Happy customers leave reviews. Unhappy ones come to you first.
Your Google rating climbs. Your complaints get handled privately.
You finish Friday dinner service. Saturday morning, the agent texts the table that booked the anniversary: "Hope it was a great night — how'd we do? Reply with a number 1-5." A 4 or 5 gets a Google review link. A 1, 2, or 3 gets a different message: "Sorry to hear that — what went wrong? I want to make it right." That feedback comes straight to you. Your public review average climbs while complaints land in your inbox instead of on Google.
One short text. The reply branches.
A day or two after you complete a job, the agent sends one short text: "Hope it went well — how'd we do? Reply 1-5."
Take an HVAC install: the tech leaves, the agent texts the customer the next morning, and the same branch happens. Five-stars head to Google. Anything below comes straight to you before it ever shows up online.
The reply branches the conversation. A 4 or 5 gets a Google review link with a polite "would mean a ton if you'd take a minute." A 1, 2, or 3 gets routed back to you privately — the agent says "sorry to hear that, want to tell me what happened so we can fix it?" — and the feedback lands in your inbox.
The math adds up fast. Six in ten customers don't reply at all, and that's fine. Of the four who do, roughly three are happy and end up on your Google profile. The unhappy ones get the chance to vent privately instead of publicly. Your visible review average climbs while your private list of issues shrinks because you're handling them before they go online.
Where it lives. What it touches. What it leaves alone.
Where your customers feel it.
Text message. Email as backup if no phone.
What it connects to.
A "job complete" note from your CRM or a simple form you fill out at the end of a job. Your Google Business profile — just the review link, nothing more.
What it doesn't do.
Doesn't spam — one ask per job. Doesn't filter out bad reviews — customers who want to post a 1-star to Google can still do that, but most prefer being heard privately first. Doesn't fake reviews or incentivize them.
Reviews are oxygen.
Universal. Reviews are oxygen for every local service business.
Founding client pricing.
$1,000 to build. $300/month to run and tune. Add a second agent for $500 more up front and $100 more a month. No setup fees, no ad spend, no twelve-month contract.